Sport, Sea, and Tropical Climate: The Rise of Sports and Lifestyle in Punta Cana
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Sport, Sea, and Tropical Climate: The Rise of Sports and Lifestyle in Punta Cana

July 27, 2026Macarena Perona Macarena Perona · Directora de Comunicación

When we look at the travel industry, we realize that today's traveler, whether occasional or long-term, has gradually moved away from mass-market models in favor of a more active kind of tourism, one oriented toward wellness and, above all, the outdoors. This paradigm shift, which finds its main focus of interest in the Dominican Republic and Punta Cana thanks to their quality of life and privileged geographic setting, creates fertile ground for corporate investment by companies tied to water sports and lifestyle. This opportunity does not come out of nowhere; it is backed by historic tourism projections and the arrival of new visitors to the country, as well as the development of smart infrastructure and sustainable urban environments.

New Demands in Tourism

Before the pandemic, 90% of tourism investment was directed toward "all-inclusive" hotels; today, however, that figure has dropped to 60%, making room for tourist-residence projects and alternative accommodations. Travelers now seek exclusive, personalized experiences, favoring destinations that let them maintain a dynamic lifestyle in direct contact with nature.

This transformation is clearly backed by the numbers. According to data from the Dominican Republic's Ministry of Tourism, the current pace of growth puts the country on track to surpass 12 million tourists by the end of 2026, which would be a record, historic figure. Within this scenario, Punta Cana reaffirms its absolute leadership by concentrating close to 72% of the Dominican Republic's international tourism, topping 5.2 million arrivals per year. In May 2026 alone, Punta Cana International Airport captured 63% of the market share, welcoming 466,000 tourists and posting sustained year-over-year growth of 8%.

Where these visitors come from defines the boom in water sports and athletic activities. The South American market is accelerating sharply, with overall growth of 15%, bringing a younger traveler profile that is highly interested in entertainment and sports-related leisure. Likewise, North American tourism, which accounts for 64% of the country's visitors, has grown by 10%. Even so, this segment holds even greater potential, since 40 million people will retire over the next decade and will look for properties in the Caribbean to enjoy an active retirement, along with a wide range of leisure and wellness options.

Ideal Climate, Incredible Landscapes, and a Real Estate Sector Committed to Enhancing Them

Punta Cana's success as a sports and leisure destination lies in its geography and its climate. With an average year-round temperature of 25 degrees Celsius (77°F), it is a natural choice for water-sports and athletic businesses, since the region allows activities to be practiced without interruption all year long. This climatic advantage, combined with the beauty of the area's landscapes, makes Punta Cana the perfect setting both for developing these activities and for the visitor and investor seeking a relaxed lifestyle with top-tier facilities.

To meet the needs of this new visitor and investor profile, the real estate sector is building advanced sport- and wellness-focused infrastructure that makes the most of everything the country has to offer. Larimar City & Resort, conceived as the Dominican Republic's first Smart City, brings this vision of conscious, planned urbanism to life. The complex sits atop a natural bluff roughly 100 meters above the sea, spanning an area of more than 3.6 million square meters.

The design of this smart city prioritizes physical wellbeing and contact with the natural environment through a wide array of facilities:

  • A central park of 160,000 square meters that incorporates a strong presence of water along with areas for sports.
  • More than 20 kilometers of uninterrupted routes linking the parks, letting you cycle through the complex safely and without crossing external roads.
  • Artificial beaches recreated along the Caribbean Sea, connected by the promenade of more than 3 kilometers, which evokes the charm of the Mediterranean.
  • Exclusive beach clubs equipped with lounging areas, infinity pools, concert zones, and functional training spaces.
  • Two top-tier golf courses with 18 and 9 holes respectively, complementing the extensive outdoor sports offering.

Residential Diversification and Full Asset Management

Consolidating this new lifestyle centered on sport and leisure calls for new, purpose-built residential spaces. With that in mind, Larimar City & Resort has been designed, from concept through development, to integrate every element these new standards of quality of life demand, offering everything from design villas set within the 60 hectares of the golf course, which guarantee privacy and a direct connection to the sport, to residential apartments such as Prime Towers, inspired by iconic designs.

In addition, purchasing a property in this setting includes an after-sales service that takes care of everything. This department handles the interior design, furnishing the home with international brands, as well as full property management, taking charge of listing it on rental technology platforms, maintaining the property, and receiving tenants. In this way, the owner gains an asset that generates returns without the burdens of day-to-day operations.

Larimar City in Punta Cana, an Attractive Ecosystem for Businesses

The rise of this active lifestyle model goes beyond vacationing to become a solid economic engine. The Dominican Republic attracts roughly 30% of all Foreign Direct Investment (FDI) in Central America and the Caribbean, underpinned by average GDP growth of around 5.5% over the past 25 years.

For sports-activity companies and tourism-sector operators, setting up in Punta Cana offers a competitive, growing business environment. On top of this, long-stay rental yields hover around 7%, providing a highly competitive financial landscape.

The business model of a development like Larimar City & Resort works as a B2B platform open to international investors. CLERHP takes on the full development, covering engineering, design, and technology, allowing the strategic partner to focus exclusively on its own profitability and on marketing its services. This synergy ensures a premium ecosystem, turning sport and lifestyle into the fundamental pillars of a new kind of business success in the Caribbean.

Macarena Perona

Written by

Macarena Perona

Directora de Comunicación

Featured projects

Explore the residential projects of Larimar City mentioned in this article.